Round the Wheel – Future Origin – JD Annual Design Awards 2017

Award Category: Most Market Viable Product
Product Name: Round the Wheel
Students Name: Divika Bamboli and Namita Shah

Round the wheel is a multipurpose rack assembled with the underlying concept of up-cycling or re-purposing. In concordance with the theme, the designers’ pre-eminent ideas were to upscale elements and give the product a re-invigorated aspect. By sourcing the key material from wrecking yards, the multi-functional rack is constructed with bamboo in its native form and spokes of cycle rims. With research involved and experimentation with the rims, the designers decided to make a three-tier rack. The product is distinctive and because of its aesthetic appeal, it can be placed in residential as well as commercial spaces.