A majestic wedding collection that weaves a narrativeof tradition and heritage. Inspired by the sacred wedding ritualsof our ancestors, from the auspicious ‘Pelli Choopulu’ to the celestial’Arundhati Nakshatra’, each piece is a testament to the timeless beautyof our culture. Crafted on sustainable eucalyptus plant-based silk fabric,using the ancient art of Srikalahasti’s Pen Kalamkari, every design is amasterpiece of traditional craftsmanship. Intricate Aari embroidery addsIntricate Aari embroidery adds a touch of regality, making each piece aloom. It is a journey that celebrates our roots, preserves our traditions,and honours the artisans who keep them alive. It offers a chance to dontheir heritage with pride.
ILLUSTRATIONS & BOARD
Being a person who loves to share all the things with myspecial diary has driven me to take my diary as inspiration. Beinginspired by MY DIARY -showing a phase of it-“calling it the”WEDDING JOURNEY” and the further grind of a girl dreamingabout her wedding to make the dream into reality is whatmakes the concept interesting. That’s when you bring dreams tothe concept making it more imaginary and exciting with all theresearch related to the Indian wedding and all its rituals, cultures, emotions involved, elements, and so on, kept us working on the collection and presenting it to the world to never let the traditions go out of trend. The 21 rituals performed in different ways till the wedding day would be a lively moment for all of us to preserve, sustain and explore through them
JDDA 2024
The Dear Diary collection captures the essence and beauty of Telugu wedding rituals by merging intricate Kalamkari storytelling motifs with the sustainability of plant-based Eucalyptus silk relating to the “FUTURE FICTION”.This collection aims to pass on, preserving our traditions, rituals, and cultures to future generations, keeping given our fading traditions. Here the garments in the collection are designed using eucalyptus silk, which involves no himsa of the living species. We have designed in such a way that the wedding outfits would have gone longer with the replacement of animal-based silk, with the equal richness, breathability and sustainability, drap ability and other properties of the fabric. Creating a timeless collection that adorns the wearer and also serves as a cultural artefact, preserving and promoting the rich traditions of Telugu weddings for future generations.We have designed in such a way that the wedding outfits would have gone longer with the replacement of animal-based silk, with the equal richness, breathability and sustainability, drap ability and other properties of the fabric. Creating a timeless collection that adorns the wearer and also serves as a cultural artefact, preserving and promoting the rich traditions of Teluguweddings for future generations.