Fashion photography is the art, science, and practice of capturing images, clothing, accessories, and beauty products in a creative and aesthetic-pleasing way using light-sensitive materials or devices. The key elements, like natural and artificial lighting, colour, exposure, balance, symmetry, and texture; modelling direction poses, expressions, movements, and styling the poses; and the location as a studio, outdoor, or indoor setup that comprises

Photography is the art categorised into portrait, landscape, and still life, wildlife, sports, fashion, documentary, street, night, and astrophotography into genres as fine arts, commercial, editorial, photojournalism, conceptual, abstract, surrealism, and hyperralism adopted by photography enthusiasts.

Fashion Photography Techniques: 

1. High and low key: bright, moody, dramatic, and minimalist lighting. 
2. Softbox: soft, diffused light. 
3. Backlight and reflections: Separating subject from background by using mirrors, glass, or water.
4. Techniques such as aperture control, shutter speed control, ISO control, focus stacking, panoramic photography, HDR, time-lapse photography, long exposure, and panning.

Equipments: Fashion photography tools used by the professional are DSLR or mirrorless cameras, lenses as wide angle, telephoto and macro, flash and lighting, reflectors and diffusers, tripods and stabilisers, fileters as polarising, neutral density, and accessories. The software used to enhance the experience more creatively are Adobe Lightroom, Adobe Photoshop, and Skylum Luminar.

JD Institute of Fashion Technology provides a diploma in fashion photography, a 3-month program from acquiring technical skills and aptitude to learning about various tools related to developing pictures for personal, editorial, and commercial shoots. The short-term course equips the scholars with practical learning and live projects by collaborating with or designing and making up students.

The students are trained to conceptualise and execute fashion photography shoots, providing in-depth understanding of creative expression and impressive fashion pictures and understanding the importance of body language, the right expression, emotions, and moods for a fashion shoot. The collaborative activities, event coverage, seminars, talk shows, and industry exposure train the scholars to equip them with the skills required to meet the industry standards.

Career Paths: Scholars after learning a comprehensive study of fashion photography can start working as still-life, industrial, wedding, events, art director, editorial, advertising, and a free-lancing photographer. 

Conclusion:

Fashion photography conveys emotions, moods, and themes, reflects on societal values and economic trends, and shapping the perceptions of beauty and body standards, representing diversity and acceptance. It allows creative freedom and self-expression, establishing brand identity and product lifestyle fashion forward.