Fashion communication is the study of how to transport thoughts, information, and communications efficiently with pictures, videos, speech, signs, and for their products and brands. This study guides the students into journalism, photography, creating a strong visual narrative, branding, marketing, and public relations to reach the right audience.

Fashion communication shapes the student in building a strong brand identity, shaping the fashion culture and trends that inspire and influence the consumers and businesses to build a strong brand identity.

Fashion blogs, websites, social media, content creation, fashion magazines, podcasts, fashion events, and exhibitions are some of the strongest tools for the students to navigate and develop the skills to be successful in the industry.

Why JD School of Design is the best place for fashion communication.

JD School of Design is one of the best design educators; we provide an MA in Fashion Communication and a PG diploma for 2 years. The program is intended for scholars who have finished their bachelors in any stream with 40% and above and want to shape professions in the fields of fashion journalism, fashion styling, media, and content creation. 

The training methodology is very practical-orientated and takes the student in self-realisation, creativity, and innovation. Fashion history, design thinking, communication, research forecasting, styling, visual merchandising, digital media marketing, and management practices are taught theoretically and practically. Scholars get the opportunity to participate in live campus events, seminars, displays, and collaborative activities with the industry as a part of the experiential learning.

Scholars are trained to collaborate with different departments and execute design projects as a part of the module to enhance their communication skills, confidence, and adapt flexibility to work beyond their comfort zone. Understanding fashion communication as a universal context prepares scholars for career prospects globally, freelancing, and consulting endeavours. Creating a strong foundation in advance study and writing skills prepares the scholars for a strong personal brand and the latest communication skills, tools, and methods.

Career opportunities for fashion communication:

fashion content writer, fashion journalist, fashion curator, fashion consultant, fashion analyst, brand manager, fashion blogger, educator, and social media influencers. Vogue India, H&M, Nike, Lakme Fashion Week, and Manish Malhotra are some of the renowned brands that hire fashion communication graduates.

Fashion communication is a powerhouse combination for students with a fashion design background that allows the students to explore the design- and communication-driven industry that boasts the prospect of an exciting career. Scholars gain in-depth understanding of fashion communication strategies, branding, and marketing connecting with industry professionals.

Conclusion:

JD School of Design is one of the very few institutes that provides MA in fashion communication, guiding the scholars to build a strong professional portfolio showcasing their final project and creativity. The vast industry collaborations with media houses, fashion brands, trade shows, and fashion weeks give the graduates the platform for a successful career.