MBA in Fashion Business and Event Management
2 Years

MBA in Fashion Business and Event Management

design colleges in bangalore

About Course

Studying MBA in Fashion Design from JD Institute integrates creativity and business management into a structured postgraduate curriculum. The MBA in Fashion Business and Event Management from JD Institute stands out for its ability to seamlessly integrate the creative aspects of fashion with the strategic and operational principles of business management. With a curriculum designed to be both strategic and market-driven, the course aims to develop students into skilled professionals ready to establish their own fashion brands or event management enterprises.

 

This MBA in Fashion Design is a program that focuses on fostering entrepreneurial abilities in the fashion domain, whether for launching products or services. It enables students to understand the intricacies of managing a fashion brand or event, apply innovative marketing strategies, and build a distinct business identity. Students progress through a comprehensive learning journey—from acquiring business fundamentals to mastering fashion products and their production, and finally understanding how to design and manage events for a superior experience.

Why Choose MBA in Fashion Business and Event Management?

Offering a unique blend of creativity, strategic thinking and business acumen that sets professionals apart in these competitive industries, the MBA in Fashion Business and Event Management from JD Institute is the perfect choice. This specialized program equips students with a comprehensive understanding of fashion business strategies, branding, and global market dynamics while integrating the art of managing high-impact events that define brand identity and consumer experiences. With the fashion industry constantly evolving and events playing a pivotal role in brand storytelling and customer engagement, this MBA provides invaluable insights into trend forecasting, sustainability, and digital transformation.

Course Overview

Learning Outcomes

Career Opportunities

Upon successfully completing the two-year MBA in Fashion Business and Event Management, students are well-prepared for dynamic career paths in roles such as: Startup Leadership and Project Development; Entrepreneurship; Management Consulting; Strategic Business Planning; Marketing and Communications Management; Retail and Merchandising Leadership; Financial Operations Management; Freelance Project Consultancy; Brand Leadership; and Trend Analysis and Forecasting.

Reasons To Apply

Through its dynamic teaching approach, the MBA in Fashion Design from JD Institute program equips students with the expertise and aptitude required to run and manage businesses effectively across fashion and lifestyle sectors. The curriculum emphasizes decision-making techniques that help students respond to the ever-changing needs of creative industries with flexibility and innovation. Graduates are well-prepared for diverse roles, such as Merchandising, Space Design, Financial Planning, Marketing, Event Management, Business Entrepreneurship, Manufacturing, Logistics, and Sales in the fashion realm.

Course Structure

Semester I
  • Fundamentals of Management
  • Organizational Behaviour
  • Managerial Economics
  • Accounts for Managers
  • Business Environment
  • Human Values
  •  Business Communication and Technical Writing Skills Lab
  • Computer Application Lab
  • Practice School I
Semester II
  • Human Resource Management
  • Marketing Management
  • Financial Management
  • Research Methodology
  • Quantitative Techniques & Operation Research
  • Entrepreneurship Development and Innovation Management
  • Seminar on Contemporary Issues
  • Data Science Lab
  • Practice School II
Semester III
  • Entrepreneurship Development & Project Management
  • Strategic Management
  • Legal Aspects of Business
  • Elective I – Dynamics of Fashion
  • Elective I – Event Management & Planning
  • Elective I – Consumer Behaviour & Psychology
  • Elective I – Visual Merchandising
  • Managing Innovation
  • Summer Internship
Semester IV
  • Elective II – Brand Management
  • Elective II – Sourcing & Vendor Management
  • Elective II – Publicity & Media Management
  • Elective II – Exhibition & Space Design
  • Elective II – Event Production Process
  • Elective II – E Commerce
  • Business Policy
  • Summer Training Evaluation
  • Major Project
  • JD Design Awards

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