JD Design Awards 2024

Keerthana S

Diploma in Fine Jewellery Design, Bangalore

Chaya Maya – JD Design Awards 2024

The “Chaya Maya” jewelry collection won the Best Retail Collection award at the JD Design Awards 2024. Designed by Keerthana S, a graduate of the Diploma in Fine Jewellery Design program at the JD Institute of Fashion Technology, Bangalore. The ancient magic of the Brihadeshwara temple and its guardian angels, Dwarapalakas is the inspiration for this unique collection. Each piece reflects the beauty and mystique of the temple.

these are fictional insects which are chosen to present ingarment insects are Electric firefly,Butterfly,Bio inspired bees, caterpillar, spider, mantis, beetle, fly,scorpion. Design the wire sculptures to be worn over solidcoloured and structured garments, enhancing the overalllook. Material Selection: suitable materialsfor the wire sculptures is aluminium wire where the thicknessof the wire will be around 12 to 14 gauge.and for the garment will be used lachka fabric will be use forthe crisp and steady effect.

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ILLUSTRATIONS

The “Chaya Maya” collection is inspired by the Brihadeshwara temple, where a magical event takes place at sunrise. The shadows of the temple create the illusion of Dwarapalakas, coming to life. These four guardian angels symbolize protection, wisdom, harmony, and strength. Each piece in the collection captures these qualities, making jewelry beautiful and meaningful.  

The jewelry is crafted with intricate details that reflect the architecture of the temple. The sparkling jewels represent the colors of the dawn and add to the charm of the collection. Using these items feels like part of a magical story that connects the wearer’s temple with divine and ancient magic. The “Chaya Maya” collection perfectly fits the theme of futuristic fiction, combining ancient magic with modern design. The jewelry acts as a link to the timeless secrets of the temple and the paraphernalia of guardian angels. 

JDDA 2024

Made with silver metal and antique gold polish, the jewelry features synthetic ruby melon cut beads and colorless synthetic cubic zirconia (CZ) gemstones. This collection falls under the category of traditional Nakaas jewelry. The intricate patterns mimic the temple’s architectural marvels, and the gemstones evoke the celestial hues of dawn.

When wearers adorn themselves with these glittering treasures, they become part of a timeless story that represents protection, wisdom, harmony, and strength. The collection also allows people to carry a piece of temple magic and feel connected to the ancient wisdom and divine protection of the temple, which celebrates the past, present, and future, all coming together in a beautiful and enchanting way.

Keerthana S

Diploma in Fine Jewellery Design, Bangalore

www.jddesignawards.com

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