Inaayat – Future Origin – JD Annual Design Awards 2017

Collection Name: Inaayat
Students Names: Sehar Ashwin, Keerthi Verma, Shraddha Jain and Disha Shetty

Inaayat narrates the story of a high-street hijab collection for the New-age and progressive women. In this era of lobalization, this Collection sheds light on the cultural influences that have been predominantly existent in our society. With an attempt to revive the dying art called Rogan and infusing the art with rich and royal fabrics like silk and mul cotton, the contemporary collection is Quintessential and a stepping stone towards evolution. The Innovation and sustainability underlies the collection as Deconstructed denims are being used with silk and mul cotton. The designers believe that by making Hijabs fashionable and bringing back into fashion one of the World’s most ancient art forms, Rogan art, they can make a subtle shift in people’s perspective of this religion and encourage people to open up their minds. The collection is presented by Sehar Ashwin, Keerthi Verma, Shraddha Jain and Disha Shetty from the Weekend Diploma Batch.

Photo Courtesy : Jerin Nath (@jerin_nath)

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Inaayat – Future Origin – JD Annual Design Awards 2017…!