3D Street Art Installation – Decathlon Sports Utsav

Fitness is the key to a healthy life for years to come. Every small effort towards incorporating a healthy lifestyle counts and will ensure the overall betterment of the individual.

To acknowledge the essence and importance of sports, Decathlon collaborated with JD Institute of Fashion Technology for celebrating Sports Utsav on 11^th and 12^th November.

JD Institute is always enthusiastic about opportunities that are imaginative and innovative. For this event, the creative team decided to experiment with 3D Street Art. Led by Mr.Uday, the team conceptualized two different 3D street arts, to create an engagement amongst the customers. The artwork was in sync with sports being the core ingredient and exuded an optical illusion that tricks the mind into perceiving the 2D art as three dimensional.

It was a great learning experience for the students to let their creative juices flow and create phenomenal art installations. The unconventional artwork was also appreciated by the Decathlon team.